Privacy policy Membertou Eyecare

Privacy Policy | Membertou EyeCare
Last updated: 2026
 

At Membertou Eyecare, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, contact our clinic, or receive services from our team.
 

By using our website or services, you agree to the practices described in this policy.
 

1. Who We Are
Membertou Eyecare is an optometry clinic providing professional eye care services to patients across Cape Breton, Nova Scotia. Our services include comprehensive eye exams, emergency and urgent eyecare, and other vision care services.

As regulated health professionals, we are overseen by the Nova Scotia College of Optometrists (NSCO) and operate in strict accordance with the Nova Scotia Personal Health Information Act (PHIA).
 

2. Information We Collect
 

We may collect the following types of information when you interact with our clinic or website:

• Personal information, such as name, date of birth, address, phone number, email address, and other contact details provided when booking appointments or contacting our clinics. 
• Appointment information
  Details related to eye exams, service requests, and appointment scheduling. 
• Medical and vision information
  Information necessary to provide optometric services, including vision prescriptions and relevant eye health history, pre-existing conditions, family medical history, and results of eye examinations and tests. 
• Billing & Insurance Information, such as provincial health card numbers (MSI), private insurance details, and payment history. 
• Information submitted through website contact forms or appointment requests. 
• Analytics and cookies
  Website usage data collected through tools such as Google Analytics or similar technologies to help us improve website performance and user experience.

3. How We Use Your Information
 

Your information may be used to:

• Schedule and manage appointments 
• Provide optometry services and maintain patient records 
• Communicate with you about appointments, services, or follow-up care 
• We may send your examination findings or referral letters to your family doctor, ophthalmologist, or other specialists involved in your care. 
• Process payments and manage billing, including submitting claims to MSI or your private insurance provider 
• Improve our website and services 
• Send occasional clinic updates or reminders where appropriate 

We do not sell, rent, or trade personal information.

4. Payments
Payments for services or products may be processed through secure payment providers such as debit, credit card, or other approved payment systems.

All payment transactions are handled using secure systems that follow standard security practices.
 

5. Sharing Information
 

We may share limited information when necessary with:

• Payment processors or financial institutions to process transactions 
• Optical laboratories for the fulfillment of eyewear prescriptions 
• Insurance providers when processing vision insurance claims 
• We may send your examination findings or referral letters to your family doctor, ophthalmologist, or other specialists involved in your care.
• Legal or regulatory authorities if required by law; may disclose information if required by a court order, subpoena, or to comply with NSCO or PHIA regulations 

Any information shared is limited to what is necessary to provide services or comply with legal requirements.

6. Data Retention & Security
Patient records and personal information are stored securely and retained only as long as necessary to provide services, maintain medical records, and comply with legal or regulatory requirements.

We take appropriate administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, or misuse.
 

7. Your Rights
 

As a patient or website user, you have the right to:

• Request access to the personal information we hold about you 
• Ask us to update or correct inaccurate information 
• Request deletion of information where permitted by law 
• Withdraw consent for marketing communications 

To exercise any of these rights, please contact our clinic.

8. Governing Law
This Privacy Policy is governed by the laws of Nova Scotia, Canada and complies with the Personal Information Protection and Electronic Documents Act (PIPEDA).

9. Website Privacy

If you use our website, we may collect non-identifying information such as your IP address, browser type, and page visits to improve our online experience. Our website may contain links to other sites, such as the Nova Scotia Association of Optometrists, which have their own independent privacy policies
 

10. Contact Us
If you have any questions about this Privacy Policy or how your information is handled, please contact us.